DISCOVERY AT SEA, a high profile, co-branded partnership between Princess Cruises and Discovery Communications that includes live and filmed entertainment, activities, educational programs, lecture series and special events for passengers of all ages showcasing Discovery Communications’ most popular brands: Shark Week, Mythbusters, Deadliest Catch, Fast N’ Loud, Gold Rush, Animal Planet and more. Both live programs and filmed content were carefully designed to reinforce the brand partnership, engage passengers and elevate the on board experience for successful activation fleet wide.
Concept Development & Production
Partnership Launch & Passenger Programs
Owner’s Representative and Brand Strategy Consultant for Partnership Launch, Inter-Departmental Collaboration, Program Design, Development and Production Services, Media Selection and Editing Supervision, Graphic Design and Printing.